Diners Club World's 50 Best Restaurants Sponsorship
"Dining is interwoven in the core of our heritage and we know the World's 50 Best Restaurants community is one of the most distinctive in the world", said Eduardo Tobon, president of Diners Club International. "Our global sponsorship with The World's 50 Best Restaurants Awards will bring our cardmembers closer to spectacular dining around the world."
Diners Club formally recognized culinary legend Alain Ducasse as the recipient of the Lifetime Achievement Award at Guildhall in London. Organized by Restaurant Magazine, The World's 50 Best Restaurants list is a significant guide to the world's best places to dine. Diners Club is the official sponsor of the Diners Club World's 50 Best Restaurant Academy. The academy is the official voting body which compiles The World's 50 Best Restaurants list.
Diners Club plans to build the partnership beyond brand awareness in 2014, and grow acceptance at restaurants not currently promoting the Diners Club brand. To learn more about The World's 50 Best Restaurants, visit www.worlds50best.com.